Stories - The Brand Builders

An Athlete’s Brand Is Their Greatest Asset

An athlete's brand is one of their greatest assets, especially when it comes to creating a sustainable athlete pathway — in and beyond sport. We've put together our top tips to help you nurture

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What is an Athlete Brand?

The Athlete Pathway Webinar SeriesFor a fantastic 30 minute presentation for athletic directors and advisors, on the topic of Athlete Brand, click here.What is an athlete brand?An athlete brand is the

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Sponsorship and Endorsements – A Simple Guide

We've put together a simple guide to athlete sponsorship and endorsements, so you can learn how athletes can navigate all types of opportunities guided by their brand the organisations they represent.We're

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Why Are Athletes Missing Out On Opportunities?

To be a truly successful athlete, their achievements on the field must be matched by their behaviour off the field.Too many athletes are struggling and missing out on opportunities So many athletes struggle

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Brand Facts Your Athletes Need To Know

We’ve put together this list of (super simple but important) Personal Brand Facts to help athletic directors, advisors and educators support their athletes navigate their brand building journey

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Glenn Paul, Pro Golfer, on Brand & Sponsorship

Glenn Paul is a Professional Golfer, Coach, Mentor and Presenter for the PGA of Australia. He has a passion for educating and supporting the development of athletes.Glenn has a plethora of interesting

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Strength Matters Success Story

ABOUT THIS PROJECTStrength Matters is a UK based (globally operating) Fitness Education company with an annual turnover of $1.9M (and growing by 30% annually).They have a highly engaged network of 30,000

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Saucony Australia Success Story

ABOUT THIS PROJECTSaucony Australia are a global footwear brand who focus on form and function rather than fashion, which for a lot of runners is what’s important. They cater to grass roots through to

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Freedom Sports Medicine Success Story

ABOUT THIS PROJECTWhen Ross Kinsella and Caleb McInnis launched their brand new business, Freedom Sports Medicine, they knew that connecting in with the local community as well as with a more extended

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The Brand Builders Rebrand Story

The Sponsorship Consultants, which has supported both local and global sports, athletes, businesses and the government space for the past 6 years, is now merging with The Brand Builders.We never imagined

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Heartfelt Leadership for Social Change

We strongly believe that sport and business are powerful, and underutilised, vehicles for social change. We’re excited to start sharing more about the ways sport and business can create social impact;

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